PERSONA TRIANGLE
Rebrand + Website Design
The Client
Persona Triangle is one of the largest full-service facility service providers, serving over 200 name-brand companies at more than 12,000 locations across North America and beyond. Specializing in custom signage and lighting design, with full installation, maintenance, repair capabilities and property improvement services.

The Challenge
Persona triangle came to us for a new identity with updated messaging and positioning statements. Before, there was an inconsistent image due to a company merger and a reputation for only serving as a signage company.
The Solution & Results
Persona Triangle brings brands to life. The company’s branding and website redesign highlight the company’s quality craftsmanship, outstanding customer service, and state-of-the-art equipment.







Agency - redthread
Role - Senior Graphic Designer
Team
Creative Director - Hannah Baye
Senior Copywriter - Caleb Bright
Senior Graphic Designer - Eden Morris
Senior Web Designer - Cameron Swanson
Account Executive - Julia Smith
Senior Copywriter - Caleb Bright
Senior Graphic Designer - Eden Morris
Senior Web Designer - Cameron Swanson
Account Executive - Julia Smith